They sent through "Lemonade" with the original version that we did back in 2017. I was just like, "Damn, if I was to switch this up now, it'd sound crazy." So I got the a capella, and Don had no idea that I was even fucking with it. I had Alec play some guitar in the living room, which ended up being the actual guitar you hear on the song. It reminded me of the Astroworld shit with Travis, the "Yosemite" shit. I originally wanted Travis to get on it, but then we just finished it. I was like, "Man, Gunna would be hard on it." Then I was like, "Well, I'll put Nav on it, too."
Find your niche partners, collaborators, and champions: As you’re creating your course, look for notable people who are also creating content in the space. Look at how their businesses operate and incorporate that into your own plan. You can also reach out to any influencers and make them affiliates for your own course. This way, they’ll be incentivized to share your content with their own audiences (which can be a major way to generate your first sales—it helps if you’re using one of the best CRMs for small business—and start building your own community!)
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